WØRKS is a design-led, artisan personal-care brand based in Melbourne, Australia, crafting sensory products for hands, body, and home. They focus on “quiet luxury” and refined daily rituals, producing their offerings in small batches that are hand-filled and hand-labelled in their studio to ensure quality, consistency, and intention in every detail. Their thoughtfully formulated range—including plant-based, vegan, and cruelty-free hand soaps, creams, body balms, and home fragrance items—uses premium ingredients like cold-pressed oils and essential oils, avoiding unnecessary additives WØRKS. Committed to sustainability and circularity, WØRKS designs its packaging—glass bottles, aluminium tubes, refill canisters, and recyclable boxes—to endure, be reused, and support refill culture . Celebrated by customers for luxurious textures, rapid absorption, and enchanting scents, WØRKS has become a quietly celebrated cult brand that melds form, function, and mindful living.
IJ Productions was selected to photograph the new packaging products due to our expertise in creating high-quality, professional product images that enhance visual appeal and boost online engagement. Photographer, Ivan Lee knows how to highlight the unique features and details of packaging designs, ensuring each image drives clicks and conversions on ecommerce platforms. By partnering with IJ Productions, brands can expect compelling product photography that not only attracts potential buyers but also strengthens their online presence and sales performance.
Technical Details
Talent: Shan Kerr (Giant Management)
Camera; Canon R5 + 24-70mm & 100mm Macro
Lighting: Profoto D500’s + D250air + Profoto 7B
Macbook Pro M1 + CaptureOne
Studio: IJ Productions, Moorabbin
To achieve the appearance of natural sunlight in the studio while maintaining soft, gradual lighting gradients on the bottles, a strategic combination of lighting techniques is employed. This involves blending a hard light source, which simulates direct sunlight and adds crisp highlights, with soft, diffused lighting to gently illuminate the product and reduce harsh shadows. Typically, between three and four carefully positioned lights are used to create this balanced and dramatic effect, enhancing the visual depth and texture of the bottles. This method not only highlights key features but also ensures a professional, polished look that is ideal for high-quality product photography.
Don’t let your brand photos look like they were taken with a toaster—book us and let’s make some magic!