POD Active K8 Knee brace Product Advertising Photography

Professional Product Advertising Photography for POD Active 

POD active commissioned Photographer Ivan Lee for Melbourne product photography services to capture their redesigned K8 knee brace. Apart from the standard studio product images, they also required images leading up to the release of the knee brace. 

We spent a day photographing the knee brace on a white background for their catalogue in various angles and configurations and another day in the studio photographing the knee brace on a dark background.

Autoflo Tapware Advertising & Product Photography

Studio Advertising Photography for Australian Tapware company AutoFlo

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Pre Production & Concept for Photography

Autoflo reached out to us for Melbourne product photography services to capture their electronic taps collection, contributing to their rebranding initiative. These new images will be featured on their website and marketing materials.

With several taps to be photographed as products on white & a series of stylised images we had to carefully plan the two day studio photo shoot. 

Ivan sketched out a few ideas to help everyone involve visualise each image and once concepts had been approved we had to gather materials for the sets which included staining wooden panels and plinths.

Principle Photography in our West Melbourne Studio

Day 1 was spent photographing the taps on a white background, we photographed around 10 taps with 3 angles per products

Day 1 was spent photographing the taps on a white background, we photographed around 10 taps with 3 angles per products

Photographing water with studio flashes with fast enough flash duration takes a bit of work. By using some of the trusted Profoto B1 & D1's we had to work out the right amount of power to get the fastest flash duration - roughly 1/3000th of a second to get pin sharp water splashes. In the past we have photographed liquid with very fast flash duration for wine photography.

A few months after the shoot additional images were required for 2 new products. We looked at a new concept different from the original Photo shoot. A special concrete looking wall was built for us made from a textured wall paper and MDF. With our large inner Melbourne based photographic studio we have the ability to build photography sets.