Belinda Woolcock for Spinfire Tennis Ball Machines & Tennis Warehouse Australia Advertising Photography

Campaign and Product Photography for Tennis Warehouse Australia & Spinfire Tennis ball Machines Featuring Australian Tennis Player Belinda Woolcock

Tennis Warehouse reached out to IJ productions during the Covid stage 4 lockdown in 2020 to photograph their new Spinfire Tennis ball machine. Product Photography was completed by Ivan at home due to travel restrictions (Melbourne residents were only allowed no further than 5km radius from their home for a few months). A day was spent photographing the machine and most images can be seen on their website.

Once lockdown restrictions were lifted photography with Australian Tennis Player Belinda Woolcock could take place in our West Melbourne Studio.

Tennis Court in Action Images

Another 1/2 day was allocated to shoot on location at Melbourne Tennis Centre Courts with Belinda using the Spinfire Tennis ball machine. A series of images of her using the machine and setting up the machine was taken. The high sun would have been an issue if we didn’t have high powered Profoto battery powered flashes and high sync speed GODOX portable flashes. Now we had perfectly lit images without the harsh midday sun shadows.

Super fast flash duration was required to create a sharp image to freeze the movement without blurring.  Using a mixture of specialised studio strobes we were able to capture very fast movements in camera with minimal digital retouching.

Super fast flash duration was required to create a sharp image to freeze the movement without blurring. Using a mixture of specialised studio strobes we were able to capture very fast movements in camera with minimal digital retouching.

Client: Tennis Warehouse Australia

Camera: Hassleblad Digital Medium Format/ 80mm & Canon 5D MKIV/24-70mm

Lighting: Profoto B1/Godox AD200 & Profoto Pro 7B /Acute 2400

CAMEC Easter Campaign Advertising Photography

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The set was put together in the NorthernRV warehouse.  Approximately 10 lights were used at a total of 8500watts

The set was put together in the NorthernRV warehouse. Approximately 10 lights were used at a total of 8500watts


Client: Camec

Campaign: Camec Your Easter

Agency: Kommunal

Creative Director: Tony Osborne

Producer: Bridget Materia

Production Company: Eric, Tom & Bruce

Creative Producer: Sam Haines

Production Designer/Stylist: Elle Steiner

Production Assistant: Olivia Altavilla

Lighting Assistant: Jonathan Ho

Make Up Artist: Shelby Rose

Talent: Steve Hayden

Digital Retoucher: Alisa Nuachan

Portrait of Anthony Jones for BankVIC

As part of BankVic’s partnership with the Hawthorn Football Club, Hawthorn FC recognise an Emergency Services member at each Melbourne home game who is known as the BankVic Emergency Services Champion. A champion is nominated by each of the Emergency Services agencies for going above and beyond their normal duties to contribute to the Victorian community. We had the opportunity to photograph Anthony Jones from ESTA000.

BankVIC Emergency Services Champion & Trained Dispatcher at ESTA 000 Anthony Jones

BankVIC Emergency Services Champion & Trained Dispatcher at ESTA 000 Anthony Jones

Client: BankVIC

Agency/Film Production: The Incubator